Shxtsngigs

I led the design direction, graphic design, and full product production for one of the world’s biggest podcasters, Shxtsngigs. This included developing a full collection of core jersey brand items, drawing inspiration from their previous log cabin set and core brand identity. I designed and produced a custom one-off varsity jacket for their sold-out O2 Arena show, which was later made available as part of their Christmas collection. I also directed and produced merchandise for their Australia and New Zealand tour, including headwear, tees, and a tote bag, delivering a high-performing merch range across multiple launches.