Tones

I founded and presented Tones, a well crafted blank garment brand designed to offer a unique fit, elevated feel, and versatile wearability. Each piece functions effortlessly as a layering item or everyday staple, all while remaining accessible in price. The vision behind Tones was to provide our Acifin clients with premium blank garments at a more profitable rate than existing market alternatives, without compromising on quality and being more exclusive. I led the brand’s development, from fabric sourcing and garment specification to overseeing production, brand positioning, and the complete website design and build, ensuring Tones launched as a refined, reliable, and commercially strong foundation for creators and clients.